On Using Guerrilla In Business-To-Business Communication: The Managers' Views

AuthID
 P-00S-E1W
4
Author(s)
Silva, D
·
Santos, CA
·
Filipe, S
2
Editor(s)
Hajek,P;Vit,O
Document Type
Proceedings Paper
Year published
2018
Published
in CBU INTERNATIONAL CONFERENCE PROCEEDINGS 2018: INNOVATIONS IN SCIENCE AND EDUCATION, ISSN: 1805-997X
Volume: 6, Pages: 10-15 (6)
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Wos®
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Publication Identifiers
Wos: WOS:000573716900002
Source Identifiers
ISSN: 1805-997X
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