Impact of Csr Initiatives on Consumer’s Perceptions and Attitudes Towards Retailers

AuthID
 P-00W-8GN
3
Author(s)
Herédia Colaço, V
3
Editor(s)
Martinez Lopez,FJ;Gazquez Abad,JC;Breugelmans,E
Document Type
Proceedings Paper
Year published
2020
Published
in Springer Proceedings in Business and Economics, ISSN: 2198-7246
Pages: 123-129
Conference
7Th International Conference on Research on National Brand and Private Label Marketing, Nb and Pl 2020, Date: 17 June 2020 through 20 June 2020
Indexing
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85125348484
Source Identifiers
ISSN: 2198-7246
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