Benchmarking and Rebranding a Handcraft Brand

AuthID
P-00W-PET
3
Author(s)
Roque, A
·
Prentice, C
Tipo de Documento
Book Chapter
Year published
2021
Publicado
in Springer Series in Design and Innovation, ISSN: 2661-8184
Volume: 14, Páginas: 351-367
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-85130954565
Source Identifiers
ISSN: 2661-8184
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