Analysis of the Impact of Airbnb Brand Personality on Consumer Involvement and Institutional Trust

AuthID
 P-00W-VWM
8
Author(s)
Paulauskaitė, A
·
Hachki, H
·
Rêgo, R
·
Meirinhos, G
Tipo de Documento
Article
Year published
2022
Publicado
in Journal of Open Innovation: Technology, Market, and Complexity, ISSN: 2199-8531
Volume: 8, Número: 3, Páginas: 104
Indexing
Scopus®
Crossref®
Unpaywall®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85133162494
Unpaywall: 10.3390/joitmc8030104
Source Identifiers
ISSN: 2199-8531
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