Publicações

Do Universities Have a Distinctive Brand Personality? The Case of Eciu Universities

AuthID
P-00X-5FR

Author(s)

Guimaraes, C

Estima, A

Editor(es)

Domenech,J

Tipo de Documento

Proceedings Paper

Year published

2022

Publicado

in 8TH INTERNATIONAL CONFERENCE ON HIGHER EDUCATION ADVANCES (HEAD '22), ISSN: 2603-5871

Volume: 2022-June, Páginas: 315-322 (8)

Conference

8Th International Conference on Higher Education Advances (Head), Date: JUN 14-17, 2022, Location: Univ Politecnica Valencia, Fac Business Adm & Management, Valencia, SPAIN, Patrocinadores: Univ Politecnica Valencia, Dept Economia & Ciencias Sociales, Host: Univ Politecnica Valencia, Fac Business Adm & Management

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