Assessing the Relationship Between Brand Image, Market Orientation, and Competitive Advantage

AuthID
 P-00X-5JQ
2
Author(s)
Santos, C
Tipo de Documento
Book Chapter
Year published
2020
Publicado
in Cases on Internationalization Challenges for SMEs, ISSN: 2327-3429
Páginas: 193-216
Indexing
Scopus®
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Publication Identifiers
SCOPUS: 2-s2.0-85137310226
Source Identifiers
ISSN: 2327-3429
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