The Power of a Multisensory Experience—An Outlook on Consumer Satisfaction and Loyalty

AuthID
 P-00Y-JCP
3
Author(s)
1
Editor(s)
Reis Peter Varela Gonzalez Bogdanovic,JLMKJAZ
Document Type
Proceedings Paper
Year published
2023
Published
in Smart Innovation, Systems and Technologies, ISSN: 2190-3018
Volume: 337 SIST, Pages: 233-242
Conference
International Conference on Marketing and Technologies, Icmarktech 2022, Date: 1 December 2022 through 3 December 2022
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Publication Identifiers
SCOPUS: 2-s2.0-85161099609
Source Identifiers
ISSN: 2190-3018
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