ProfileOfResearchers

TITLE: Sustainable Tourism e-Communication Impact on Tourism Behavior
AUTHORS: Catarina Azevedo; Mafalda Teles Roxo ; Amélia Brandão ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2022 in Smart Innovation, Systems and Technologies, VOLUME: 344

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TITLE: The Impact of Surprise Elements on Customer Satisfaction
AUTHORS: Martins, M; Roxo, MT ; Brito, PQ ;
PUBLISHED: 2023, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2022 in Smart Innovation, Systems and Technologies, VOLUME: 337 SIST

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TITLE: Organisation, Classification and Analysis of Online Reviews Directed to Retail in the Municipality of Porto
AUTHORS: Braga, Pedro; Brito, Pedro Quelhas ; Roxo, Mafalda Teles ;
PUBLISHED: 2022, SOURCE: International Conference on Marketing and Technologies (ICMarkTech) in MARKETING AND SMART TECHNOLOGIES, VOL 1, VOLUME: 279

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TITLE: Augmented Reality: What Motivates Late Millennials towards Fashion Mobile Apps?
AUTHORS: Mafalda Teles Roxo ; Pedro Quelhas Brito ;
PUBLISHED: 2020, SOURCE: Developments in Marketing Science: Proceedings of the Academy of Marketing Science

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CrossRef: 2

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TITLE: “I See Myself, Therefore I Purchase”: Factors Influencing Consumer Attitudes Towards m-Commerce AR Apps
AUTHORS: Mafalda Teles Roxo ; Pedro Quelhas Brito ;
PUBLISHED: 2020, SOURCE: Augmented Reality and Virtual Reality - Progress in IS

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TITLE: Augmented reality trends to the field of business and economics: A review of 20 years of research
AUTHORS: Roxo, MT ; Brito, PQ ;
PUBLISHED: 2018, SOURCE: Asian Journal of Business Research, VOLUME: 8, ISSUE: 2

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CrossRef: 12

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TITLE: The Evolution of Azuma's Augmented Reality-An Overview of 20 Years of Research
AUTHORS: Mafalda Teles Roxo ; Pedro Quelhas Brito ;
PUBLISHED: 2017, SOURCE: World Conference on Information Systems and Technologies (WorldCIST) in RECENT ADVANCES IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 2, VOLUME: 570

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CrossRef: 41

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TITLE: The influence of internal and external variables in the export performance
AUTHORS: Mafalda Roxo ; Susana C e Silva; Ana Lisboa;
PUBLISHED: 2014

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