Paula Cristina Lopes Rodrigues


AuthID: R-000-E57

Confirmed Publications: 84



51
TITLE: The Impact of Brand Relationships on Corporate Brand Identity and Reputation-An Integrative Model
AUTHORS: Teresa Barros ; Paula Rodrigues ; Nelson Duarte ; Xue Feng Shao; Martins, FV ; Barandas Karl, H ; Xiao Guang Yue ;
PUBLISHED: 2020, SOURCE: JOURNAL OF RISK AND FINANCIAL MANAGEMENT, VOLUME: 13, ISSUE: 6
INDEXED IN: WOS CrossRef: 6
IN MY: ORCID | CIÊNCIAVITAE
52
TITLE: THE MEDIATION EFFECT OF THE CSR IMAGE BETWEEN THE CONSUMER'S PERCEPTION OF BRAND GLOBALNESS AND BRAND AUTHENTICITY AND PURCHASE INTENTION
AUTHORS: Rodrigues, P ;
PUBLISHED: 2020, SOURCE: 3rd International Conference of Applied Business and Management (ICABM) in PROCEEDINGS OF THE INTERNATIONAL CONFERENCE OF APPLIED BUSINESS AND MANAGEMENT (ICABM2020)
INDEXED IN: WOS
IN MY: ORCID | CIÊNCIAVITAE
53
TITLE: The role of intangible factors in the intention of repeating a tourist destination
AUTHORS: Vieira, E; Borges, AP ; Rodrigues, P ; Lopes, J;
PUBLISHED: 2020, SOURCE: International Journal of Tourism Policy, VOLUME: 10, ISSUE: 4
INDEXED IN: Scopus CrossRef: 5
IN MY: ORCID | CIÊNCIAVITAE
54
TITLE: Antecedents and consequences of luxury brand engagement in social media
AUTHORS: Amélia Brandão ; Pinho, E; Rodrigues, P ;
PUBLISHED: 2019, SOURCE: Spanish Journal of Marketing - ESIC, VOLUME: 23, ISSUE: 2
INDEXED IN: Scopus CrossRef: 41
IN MY: ORCID | CIÊNCIAVITAE
55
TITLE: Brand Love as Mediator of the Brand Experience-Satisfaction-Loyalty Relationship in a Retail Fashion Brand  Full Text
AUTHORS: Pedro Ferreira; Paula Rodrigues ; Pedro Rodrigues ;
PUBLISHED: 2019, SOURCE: MANAGEMENT & MARKETING-CHALLENGES FOR THE KNOWLEDGE SOCIETY, VOLUME: 14, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 20
IN MY: ORCID | CIÊNCIAVITAE
56
TITLE: Brand love matters to Millennials: the relevance of mystery, sensuality and intimacy to neo-luxury brands
AUTHORS: Clarinda Rodrigues; Paula Rodrigues ;
PUBLISHED: 2019, SOURCE: JOURNAL OF PRODUCT AND BRAND MANAGEMENT, VOLUME: 28, ISSUE: 7
INDEXED IN: Scopus WOS CrossRef: 81
IN MY: ORCID | CIÊNCIAVITAE
57
TITLE: Consumer perceptions of corporate social responsibility and its impact on purchasing in economic crisis
AUTHORS: Paula Rodrigues ; Francisco Castelo Branco; Ana Pinto Borges;
PUBLISHED: 2019, SOURCE: Global Business and Economics Review, VOLUME: 21, ISSUE: 5
INDEXED IN: CrossRef
IN MY: ORCID | CIÊNCIAVITAE
58
TITLE: Consumer perceptions of corporate social responsibility and its impact on purchasing in economic crisis
AUTHORS: Borges, AP ; Rodrigues, P ; Branco, FC;
PUBLISHED: 2019, SOURCE: Global Business and Economics Review, VOLUME: 21, ISSUE: 5
INDEXED IN: Scopus CrossRef: 1
IN MY: ORCID | CIÊNCIAVITAE
59
TITLE: TECHNOLOGICAL INNOVATION AND VISUAL AESTHETIC ASPECT IN THE DELIGHT OF NEW LUXURY BRANDS
AUTHORS: Paula Rodrigues ; Ana Pinto Borges ; Miguel Guerreiro;
PUBLISHED: 2019, SOURCE: 12th Annual Conference of the EuroMed-Academy-of-Business in BUSINESS MANAGEMENT THEORIES AND PRACTICES IN A DYNAMIC COMPETITIVE ENVIRONMENT
INDEXED IN: WOS
IN MY: ORCID | CIÊNCIAVITAE
60
TITLE: THE EFFECT OF NEGATIVE EMOTIONS TOWARD A CONSUMERS' PERCEPTION OF CSR
AUTHORS: Paula Rodrigues ; Ana Pinto Borges ;
PUBLISHED: 2019, SOURCE: 12th Annual Conference of the EuroMed-Academy-of-Business in BUSINESS MANAGEMENT THEORIES AND PRACTICES IN A DYNAMIC COMPETITIVE ENVIRONMENT
INDEXED IN: WOS
IN MY: ORCID | CIÊNCIAVITAE
Page 6 of 9. Total results: 84.

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