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Mónica Libertad Gómez Suárez
AuthID:
R-00K-H8H
Publications
Confirmed
To Validate
Document Source:
All
Document Type:
All Document Types
Article (28)
Book Chapter (13)
Review (3)
Editorial Material (2)
Book (1)
Proceedings Paper (1)
Year Start - End:
2005
2006
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2005
Order:
Year Dsc
Year Asc
Cit. WOS Dsc
IF WOS Dsc
Cit. Scopus Dsc
IF Scopus Dsc
Title Asc
Title Dsc
Results:
10
20
30
40
50
Confirmed Publications: 48
41
TITLE:
Consumer-level factors that influence store brand proneness: An empirical study with Spanish consumers
AUTHORS:
Mónica Gómez
; Angel Fernández;
PUBLISHED:
2009
,
SOURCE:
Journal of Euromarketing,
VOLUME:
18,
ISSUE:
1
INDEXED IN:
Scopus
CrossRef
:
4
IN MY:
ORCID
42
TITLE:
Espacio ocupado en el lineal por las marcas de distribuidor: estimación mediante redes neuronales vs regresión multiple
Full Text
AUTHORS:
Mónica Gómez Suárez
;
PUBLISHED:
2009
,
SOURCE:
Cuadernos de Economía y Dirección de la Empresa,
VOLUME:
12,
ISSUE:
41
INDEXED IN:
CrossRef
:
1
IN MY:
ORCID
43
TITLE:
Estimating store brand shelf space A new framework using neural networks and partial least squares
AUTHORS:
Gómez, M
; Okazaki, S;
PUBLISHED:
2009
,
SOURCE:
INTERNATIONAL JOURNAL OF MARKET RESEARCH,
VOLUME:
51,
ISSUE:
2
INDEXED IN:
Scopus
WOS
CrossRef
:
6
IN MY:
ORCID
44
TITLE:
Manufacturer's characteristics that determine the choice of producing store brands
AUTHORS:
Mónica Gómez
; Natalia Rubio Benito;
PUBLISHED:
2008
,
SOURCE:
European Journal of Marketing,
VOLUME:
42,
ISSUE:
1-2
INDEXED IN:
Scopus
CrossRef
:
31
IN MY:
ORCID
45
TITLE:
Shelf management of store brands: Analysis of manufacturers' perceptions
AUTHORS:
Mónica Gómez
; Natalia Rubio;
PUBLISHED:
2008
,
SOURCE:
International Journal of Retail and Distribution Management,
VOLUME:
36,
ISSUE:
1
INDEXED IN:
Scopus
CrossRef
:
20
IN MY:
ORCID
46
TITLE:
Export marketing strategies for high performance: Evidence from Spanish exporting companies
AUTHORS:
Monica Gomez
; Ana Valenzuela;
PUBLISHED:
2005
,
SOURCE:
Journal of Euromarketing,
VOLUME:
15,
ISSUE:
1
INDEXED IN:
Scopus
CrossRef
:
4
IN MY:
ORCID
47
TITLE:
Shelf space assigned to store and national brands. A neural networks analysis
AUTHORS:
Mónica Gómez Suárez
;
PUBLISHED:
2005
,
SOURCE:
International Journal of Retail & Distribution Management,
VOLUME:
33,
ISSUE:
11
INDEXED IN:
CrossRef
:
27
IN MY:
ORCID
48
TITLE:
Shelf space management of private labels: A case study in Spanish retailing
Full Text
AUTHORS:
Fernandez F Nogales;
Monica Gomez Suarez
;
PUBLISHED:
2005
,
SOURCE:
Journal of Retailing and Consumer Services,
VOLUME:
12,
ISSUE:
3
INDEXED IN:
Scopus
CrossRef
:
54
IN MY:
ORCID
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