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Teresa Barros
AuthID:
R-002-49E
Publications
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Proceedings Paper (11)
Article (7)
Book Chapter (1)
Book (1)
Phd Thesis (1)
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Confirmed Publications: 21
11
TITLE:
Corporate brand identity measurement - an application to the services sector
AUTHORS:
Barros, T
;
Martins, FV
;
Barandas, HG
;
PUBLISHED:
2016
,
SOURCE:
INTERNATIONAL JOURNAL OF INNOVATION AND LEARNING,
VOLUME:
20,
ISSUE:
2
INDEXED IN:
Scopus
WOS
CrossRef
:
3
Unpaywall
Handle
IN MY:
ORCID
12
TITLE:
Corporate brand identity measurement - an application to the services sector
AUTHORS:
Teresa Barros
;
F. Vitorino Martins
;
Hortênsia Gouveia Barandas
;
PUBLISHED:
2016
,
SOURCE:
International Journal of Innovation and Learning
INDEXED IN:
Unpaywall
13
TITLE:
Brand relationships and corporate brand identity: A structural modelling approach
AUTHORS:
Maria T M T de Barros
;
PUBLISHED:
2014
INDEXED IN:
Handle
14
TITLE:
Corporate brand identity in higher education: a relational perspective
AUTHORS:
Teresa Barros
; Martins, F. Vitorino; Hortensia G Barandas; Machado, J. C.;
PUBLISHED:
2013
INDEXED IN:
Handle
15
TITLE:
Corporate brand identity in higher education: a relational perspective
AUTHORS:
Teresa Barros
; Francisco V Martins; Hortênsia Barandas Karl; Joana C Machado;
PUBLISHED:
2013
,
SOURCE:
8th International Conference of: The AM´s Brand and Corporate Reputation SIG
INDEXED IN:
Handle
16
TITLE:
Corporate brand identity management in a technological faculty – how brand relationships influence students and companies reputations
AUTHORS:
Teresa Barros
; Francisco V Martins; Hortênsia Barandas Karl;
PUBLISHED:
2012
,
SOURCE:
4th International Conference WSEAS World Multiconference on Applied Economics, Business and Development (AEBD`12)
INDEXED IN:
Handle
IN MY:
ORCID
17
TITLE:
Corporate brand identity management – proposal of a new framework
AUTHORS:
Teresa Barros
; Francisco V Martins; Hortênsia Barandas Karl;
PUBLISHED:
2011
,
SOURCE:
7th International Conference of: The AM´s Brand and Corporate Reputation SIG
INDEXED IN:
Handle
IN MY:
ORCID
18
TITLE:
Identity – towards a conceptualization
AUTHORS:
Teresa Barros
; Francisco V Martins; Hortênsia Barandas Karl;
PUBLISHED:
2009
,
SOURCE:
5.th International Conference of the Academy of Marketing Brand, Identity and Reputation SIG
INDEXED IN:
Handle
IN MY:
ORCID
19
TITLE:
Can ERASMUS mobility really help crossing borders? the in and out of a case-study
AUTHORS:
Alexandra Albuquerque; Milena Carvalho;
Teresa Barros
;
PUBLISHED:
2008
,
SOURCE:
Journal Advances in Higher Education,
VOLUME:
1
INDEXED IN:
Handle
IN MY:
ORCID
20
TITLE:
Corporate brand identity – a conceptual redefinition
AUTHORS:
Teresa Barros
; Francisco V Martins;
PUBLISHED:
2008
,
SOURCE:
Global Management,
VOLUME:
conference proceedings
INDEXED IN:
Handle
IN MY:
ORCID
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