Paulo Alexandre Botelho Rodrigues Pires
AuthID: R-000-QZS
1
TITLE: ProUban apparel brand: Functional apparel - internationalization through digital media
AUTHORS: Paulo Botelho Pires; José Duarte Santos;
PUBLISHED: 2025, SOURCE: Cases on Effective Digital Marketing for Competitive Organizations
AUTHORS: Paulo Botelho Pires; José Duarte Santos;
PUBLISHED: 2025, SOURCE: Cases on Effective Digital Marketing for Competitive Organizations
INDEXED IN:
Scopus

2
TITLE: Integration of Online Communication Channels and Online Consumer Behavior
AUTHORS: Paulo Botelho Pires; José Duarte Santos; Pedro Quelhas de Brito;
PUBLISHED: 2025, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 393
AUTHORS: Paulo Botelho Pires; José Duarte Santos; Pedro Quelhas de Brito;
PUBLISHED: 2025, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 393
INDEXED IN:
Scopus

3
TITLE: Buying Consideration Drivers of Environmentally Friendly Cosmetics
AUTHORS: Ana Catarina Rodrigues; Paulo Botelho Pires; Catarina Delgado ; José Duarte Santos;
PUBLISHED: 2024, SOURCE: Springer Proceedings in Earth and Environmental Sciences, VOLUME: Part F3016
AUTHORS: Ana Catarina Rodrigues; Paulo Botelho Pires; Catarina Delgado ; José Duarte Santos;
PUBLISHED: 2024, SOURCE: Springer Proceedings in Earth and Environmental Sciences, VOLUME: Part F3016
INDEXED IN:
Scopus
CrossRef


IN MY:
CIÊNCIAVITAE

4
TITLE: Internal Marketing Supported by Digital Marketing
AUTHORS: José Duarte Santos; Bruno Sousa; Paulo Botelho Pires;
PUBLISHED: 2024, SOURCE: Digital Marketing
AUTHORS: José Duarte Santos; Bruno Sousa; Paulo Botelho Pires;
PUBLISHED: 2024, SOURCE: Digital Marketing
INDEXED IN:
CrossRef

IN MY:
CIÊNCIAVITAE

5
TITLE: The Digital Research Revolution
AUTHORS: Anna Maria Trzaskowska; Paulo Botelho Pires; José Duarte Santos;
PUBLISHED: 2024, SOURCE: Digital Marketing
AUTHORS: Anna Maria Trzaskowska; Paulo Botelho Pires; José Duarte Santos;
PUBLISHED: 2024, SOURCE: Digital Marketing
INDEXED IN:
CrossRef

IN MY:
CIÊNCIAVITAE

6
TITLE: Management and marketing for improved retail competitiveness and performance
AUTHORS: José Duarte Santos; Inês Veiga Pereira; Paulo Botelho Pires;
PUBLISHED: 2023, SOURCE: Management and Marketing for Improved Retail Competitiveness and Performance
AUTHORS: José Duarte Santos; Inês Veiga Pereira; Paulo Botelho Pires;
PUBLISHED: 2023, SOURCE: Management and Marketing for Improved Retail Competitiveness and Performance
INDEXED IN:
Scopus
CrossRef


IN MY:
CIÊNCIAVITAE
