Jes?S Cambra-Fierro
AuthID: R-00J-D1X
1
TITLE: It's the moment of truth: a longitudinal study of touchpoint influence on business-to-business relationships
AUTHORS: Cambra Fierro, Jesus; Patricio, Lia ; Polo Redondo, Yolanda; Trifu, Andreea;
PUBLISHED: 2024, SOURCE: JOURNAL OF RESEARCH IN INTERACTIVE MARKETING
AUTHORS: Cambra Fierro, Jesus; Patricio, Lia ; Polo Redondo, Yolanda; Trifu, Andreea;
PUBLISHED: 2024, SOURCE: JOURNAL OF RESEARCH IN INTERACTIVE MARKETING
2
TITLE: Theories, constructs, and methodologies to study COVID-19 in the service industries Full Text
AUTHORS: Cambra Fierro, Jesus; Gao, Lily (Xuehui); Melero Polo, Iguacel; Patricio, Lia ;
PUBLISHED: 2022, SOURCE: SERVICE INDUSTRIES JOURNAL, VOLUME: 42, ISSUE: 7-8
AUTHORS: Cambra Fierro, Jesus; Gao, Lily (Xuehui); Melero Polo, Iguacel; Patricio, Lia ;
PUBLISHED: 2022, SOURCE: SERVICE INDUSTRIES JOURNAL, VOLUME: 42, ISSUE: 7-8
