Rui Manuel Nunes Cruz
AuthID: R-002-1F7
1
TITLE: Data-Driven Decision-Making in Marketing
AUTHORS: Albérico Travassos Rosário; Rui Nunes Cruz;
PUBLISHED: 2025
AUTHORS: Albérico Travassos Rosário; Rui Nunes Cruz;
PUBLISHED: 2025
2
TITLE: Transforming Education. Generative AI and Immediate Engineering in Synthetic Content Creation
AUTHORS: Andreia Bem Machado; João Rodrigues dos Santos; António Sacavém; Ramesh Sharma; Rui Nunes Cruz;
PUBLISHED: 2024, SOURCE: Advances in Educational Technologies and Instructional Design - Transforming Education With Generative AI
AUTHORS: Andreia Bem Machado; João Rodrigues dos Santos; António Sacavém; Ramesh Sharma; Rui Nunes Cruz;
PUBLISHED: 2024, SOURCE: Advances in Educational Technologies and Instructional Design - Transforming Education With Generative AI
3
TITLE: Predictive analytics for customer behavior
AUTHORS: Albérico Travassos Rosário; Rui Cruz; Luis Moniz; Joaquim Casaca;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
AUTHORS: Albérico Travassos Rosário; Rui Cruz; Luis Moniz; Joaquim Casaca;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
4
TITLE: Introduction to data-driven marketing
AUTHORS: Albérico Travassos Rosário; Rui Cruz; Luis Moniz; José Figueiredo;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
AUTHORS: Albérico Travassos Rosário; Rui Cruz; Luis Moniz; José Figueiredo;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
5
TITLE: Data-driven marketing for strategic success
AUTHORS: Albérico Travassos Rosário; Rui Nunes Cruz; Luis Bettencourt Moniz;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
AUTHORS: Albérico Travassos Rosário; Rui Nunes Cruz; Luis Bettencourt Moniz;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
INDEXED IN: 
Scopus 
Openlibrary
Scopus Openlibrary6
TITLE: Preface
AUTHORS: Albérico Travassos Rosário; Rui Nunes Cruz; Luis Bettencourt Moniz;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
AUTHORS: Albérico Travassos Rosário; Rui Nunes Cruz; Luis Bettencourt Moniz;
PUBLISHED: 2024, SOURCE: Data-Driven Marketing for Strategic Success
INDEXED IN: Scopus
Scopus7
TITLE: The impact of digital technologies on marketing and communication inthe tourism industry
AUTHORS: Albérico Travassos Rosário; Ricardo Gomes Raimundo; Rui Cruz;
PUBLISHED: 2022, SOURCE: Research Anthology on Business Continuity and Navigating Times of Crisis, VOLUME: 1-2
AUTHORS: Albérico Travassos Rosário; Ricardo Gomes Raimundo; Rui Cruz;
PUBLISHED: 2022, SOURCE: Research Anthology on Business Continuity and Navigating Times of Crisis, VOLUME: 1-2
INDEXED IN: Scopus
Scopus IN MY: 
ORCID
ORCID8
TITLE: The Impact of Digital Technologies on Marketing and Communication in the Tourism Industry
AUTHORS: Albérico Travassos Rosário; Ricardo Gomes Raimundo; Rui Cruz;
PUBLISHED: 2022, SOURCE: Research Anthology on Business Continuity and Navigating Times of Crisis
AUTHORS: Albérico Travassos Rosário; Ricardo Gomes Raimundo; Rui Cruz;
PUBLISHED: 2022, SOURCE: Research Anthology on Business Continuity and Navigating Times of Crisis
9
TITLE: Social Media Analytics and Innovation in a Digital Society: A Literature Review
AUTHORS: Albérico Rosário; Ricardo Raimundo; Rui Cruz;
PUBLISHED: 2022, SOURCE: Innovations and Social Media Analytics in a Digital Society
AUTHORS: Albérico Rosário; Ricardo Raimundo; Rui Cruz;
PUBLISHED: 2022, SOURCE: Innovations and Social Media Analytics in a Digital Society
INDEXED IN: Scopus
Scopus IN MY: ORCID
ORCID10
TITLE: literature review on health knowledge management in the last 10 years (2009-2019)
AUTHORS: Rosário, AMFT; de Almeida Fernandes Vilaça, FI; Raimundo, R; Cruz, RMN;
PUBLISHED: 2021, SOURCE: Electronic Journal of Knowledge Management, VOLUME: 18, ISSUE: 3
AUTHORS: Rosário, AMFT; de Almeida Fernandes Vilaça, FI; Raimundo, R; Cruz, RMN;
PUBLISHED: 2021, SOURCE: Electronic Journal of Knowledge Management, VOLUME: 18, ISSUE: 3
