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TITLE: The Human Senses as Consumption and Brand Identity Boosters
AUTHORS: Ramos, C; Sampaio, A; Rodrigues, P ;
PUBLISHED: 2020, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2019 in Smart Innovation, Systems and Technologies, VOLUME: 167
INDEXED IN: Scopus CrossRef
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TITLE: The Influence of Brand Experience in City Marketing
AUTHORS: Coelho, A; Sampaio, A; Rodrigues, P ;
PUBLISHED: 2020, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2019 in Smart Innovation, Systems and Technologies, VOLUME: 167
INDEXED IN: Scopus CrossRef
IN MY: ORCID
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TITLE: The Role of Digital Influencers on Buying Intention
AUTHORS: Silva, R; Sampaio, A; Rodrigues, P ;
PUBLISHED: 2020, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2019 in Smart Innovation, Systems and Technologies, VOLUME: 167
INDEXED IN: Scopus CrossRef
IN MY: ORCID
4
TITLE: Organizational justice and personal initiative, mediating role of affective commitment
AUTHORS: Ángeles Á López-Cabarcos; Ana Isabel Machado-Lopes-Sampaio-de Pinho; Paula Vázquez-Rodríguez;
PUBLISHED: 2015, SOURCE: J. of Service Theory Practice - Journal of Service Theory and Practice, VOLUME: 25, ISSUE: 6
INDEXED IN: CrossRef
IN MY: ORCID