A Relationship Marketing Perspective to Trade Fairs: Insights from Participants

AuthID
 P-00G-5GJ
3
Author(s)
Document Type
Article
Year published
2015
Published
in JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, ISSN: 0885-8624
Volume: 30, Issue: 5, Pages: 584-593 (10)
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Publication Identifiers
SCOPUS: 2-s2.0-84930063428
Wos: WOS:000356442200011
Source Identifiers
ISSN: 0885-8624
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