Cláudia Maria Neves Simões


AuthID: R-000-3TA

Confirmed Publications: 8



1
TITLE: Knowledge dissemination in the global service marketing community
AUTHORS: Lages, CR; Simoes, CMN ; Fisk, RP; Kunz, WH;
PUBLISHED: 2013, SOURCE: Managing Service Quality, VOLUME: 23, ISSUE: 4
INDEXED IN: Scopus CrossRef
IN MY: ORCID
2
TITLE: Reconceptualizing brand identity in a dynamic environment  Full Text
AUTHORS: Catherine da Silveira; Carmen Lages ; Claudia Simoes ;
PUBLISHED: 2013, SOURCE: JOURNAL OF BUSINESS RESEARCH, VOLUME: 66, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
3
TITLE: Informing a new business-to-business relationship: Corporate identity and the emergence of a relationship identity
AUTHORS: Claudia Simoes ; Katy J Mason;
PUBLISHED: 2012, SOURCE: EUROPEAN JOURNAL OF MARKETING, VOLUME: 46, ISSUE: 5
INDEXED IN: Scopus WOS
4
TITLE: Modeling antecedents of student loyalty in higher education  Full Text
AUTHORS: Perin, MG; Sampaio, CH; Simoes, C ; de Polvora, RP;
PUBLISHED: 2012, SOURCE: Journal of Marketing for Higher Education, VOLUME: 22, ISSUE: 1
INDEXED IN: Scopus CrossRef
IN MY: ORCID
5
TITLE: Students' trust, value and loyalty: Evidence from higher education in Brazil  Full Text
AUTHORS: Sampaio, CH; Perin, MG; Simoes, C ; Kleinowski, H;
PUBLISHED: 2012, SOURCE: Journal of Marketing for Higher Education, VOLUME: 22, ISSUE: 1
INDEXED IN: Scopus CrossRef
IN MY: ORCID
6
TITLE: Marketing metrics: Insights from Brazilian managers  Full Text
AUTHORS: Claudio Hoffmann Sampaio; Claudia Simoes ; Marcelo Gattermann Perin; Alessandro Almeida;
PUBLISHED: 2011, SOURCE: INDUSTRIAL MARKETING MANAGEMENT, VOLUME: 40, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
7
TITLE: Applying to higher education: information sources and choice factors
AUTHORS: Claudia Simoes ; Ana Maria Soares ;
PUBLISHED: 2010, SOURCE: STUDIES IN HIGHER EDUCATION, VOLUME: 35, ISSUE: 4
INDEXED IN: Scopus WOS
8
TITLE: Managing corporate identity: An internal perspective  Full Text
AUTHORS: Simoes, C ; Dibb, S; Fisk, RP;
PUBLISHED: 2005, SOURCE: JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, VOLUME: 33, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID

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