Publications

Main Factors Driving the Open Rate of Email Marketing Campaigns

AuthID
P-00R-FC6

Author(s)

Conceição, A

Gama, J

Editor(s)

Petra Kralj Novak; Tomislav Smuc; Saso Dzeroski

Document Type

Proceedings Paper

Year published

2019

Published

in Discovery Science - 22nd International Conference, DS 2019, Split, Croatia, October 28-30, 2019, Proceedings in Lecture Notes in Computer Science, ISSN: 0302-9743

Volume: 11828, Pages: 145-154

Conference

22Nd International Conference on Discovery Science, Ds 2019, Date: 28 October 2019 through 30 October 2019

Indexing

Scopus^®

Dblp^®/en/publications/view/802182

Crossref^®4

Google Scholar^®

Metadata
Sources

Publication Identifiers

DOI: 10.1007/978-3-030-33778-0_12

DBLP: conf/dis/ConceicaoG19

SCOPUS: 2-s2.0-85075820547

Source Identifiers

ISSN: 0302-9743

Export Publication Metadata

Marked List

Add to Marked List

Info

At this moment we don't have any links to full text documens.

Main Factors Driving the Open Rate of Email Marketing Campaigns

Useful Links

Get Help

Federated Authentication (Click on the image)

Main Factors Driving the Open Rate of Email Marketing Campaigns

Useful Links

Get Help