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Gamification Strategies for Social Media
AuthID
P-00X-77M
4
Author(s)
Garcia, JE
·
Rodrigues, P
·
Simões, J
·
Serra da Fonseca, MJ
Document Type
Book Chapter
Year published
2022
Published
in
Advances in Marketing, Customer Relationship Management, and E-Services - Implementing Automation Initiatives in Companies to Create Better-Connected Experiences,
ISSN: 2327-5502
Pages: 137-159
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Publication Identifiers
DOI
:
10.4018/978-1-6684-5538-8.ch007
Handle
:
https://hdl.handle.net/20.500.11960/3694
Source Identifiers
ISSN
: 2327-5502
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