Publications

AuthID
P-002-YQJ

Author(s)

Almeida, A

Document Type

Article

Year published

2011

Published

in INDUSTRIAL MARKETING MANAGEMENT, ISSN: 0019-8501

Volume: 40, Issue: 1, Pages: 8-16 (9)

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Publication Identifiers

DOI: 10.1016/j.indmarman.2010.09.005

Scopus: 2-s2.0-79151474129

Wos: WOS:000287789000003

Source Identifiers

ISSN: 0019-8501

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