1
TÍTULO: Bibliometric Analysis on the Application of Fuzzy Logic into Marketing Strategy
AUTORES: Albérico Travassos Rosário; Joana Carmo Dias; Hélder Ferreira ;
PUBLICAÇÃO: 2023, FONTE: Businesses, VOLUME: 3, NÚMERO: 3
INDEXADO EM: CrossRef: 2 Unpaywall
NO MEU: ORCID
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TÍTULO: Antecedents of the Adoption of Gamification in Strategy Alignment: An Exploratory Study of Middle Managers’ Perspective
AUTORES: Ferreira, H ; Roseira, C ;
PUBLICAÇÃO: 2020, FONTE: 9th International Conference on Games and Learning Alliance, GALA 2020 in Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), VOLUME: 12517 LNCS
INDEXADO EM: Scopus CrossRef: 1
NO MEU: ORCID