1
TITLE: The Crowdsourcing Effect: How Crowdsourcing Shapes Customer Engagement: An Abstract
AUTHORS: Márcia Maurer Herter; Diego Costa Pinto; Paola Pontin; Walter Nique;
PUBLISHED: 2022, SOURCE: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
INDEXED IN: Scopus
2
TITLE: Recycling cooperation and buying status Effects of pure and competitive altruism on sustainable behaviors
AUTHORS: Diego Costa Pinto; Marcia Maurer Herter; Patricia Rossi; Walter Meucci Nique; Adilson Borges;
PUBLISHED: 2019, SOURCE: EUROPEAN JOURNAL OF MARKETING, VOLUME: 53, ISSUE: 5
INDEXED IN: Scopus WOS