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TÍTULO: The Role of the Balanced Scorecard as a Differentiating Factor for Education Marketing
AUTORES: Ana Catarina Azevedo; Patrícia Quesado; Bruno Sousa; Alexandrino Ribeiro;
PUBLICAÇÃO: 2023, FONTE: International Conference on Tourism, Technology and Systems, ICOTTS 2022 in Smart Innovation, Systems and Technologies, VOLUME: 340
INDEXADO EM: Scopus CrossRef
NO MEU: ORCID