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Engaging with (Vs. Avoiding) Personalized Advertising on Social Media
AuthID
P-00Z-M2T
6
Author(s)
Loureiro, SMC
·
Hollebeek, L
·
Rather, RA
·
Ruivo, L
·
Kaljund, K
·
Guerreiro, J
Document Type
Article
Year published
2023
Published
in
Journal of Marketing Communications,
ISSN: 1352-7266
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Scopus
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®
Metadata
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Publication Identifiers
DOI
:
10.1080/13527266.2023.2289044
Scopus
: 2-s2.0-85180260034
Source Identifiers
ISSN
: 1352-7266
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