The Moderating Effect of Sponsorship on the Impact of Digital Influencers on Consumer Behavior

AuthID
P-010-7CY
2
Author(s)
Nascimento, A
Tipo de Documento
Article
Year published
2023
Publicado
in INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, ISSN: 2182-9306
Volume: 11, Número: 20, Páginas: 41-74 (34)
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Publication Identifiers
Wos: WOS:001155138200001
Source Identifiers
ISSN: 2182-9306
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