Negative Impacts of Human-Ai Interaction in Brands: A Data Mining Exploratory Approach

AuthID
 P-010-PT7
4
Author(s)
Snatos, R
·
de Vasconcelos, JB
4
Editor(es)
Reis,JL;Santos,JPMD;Zelený,J;Gavurová,B
Tipo de Documento
Proceedings Paper
Year published
2024
Publicado
in Smart Innovation, Systems and Technologies, ISSN: 2190-3018
Volume: 386, Páginas: 121-136 (15)
Conference
International Conference on Marketing and Technologies, Icmarktech 2023, Date: 30 November 2023 through 2 December 2023, Location: Prague
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Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85196788204
Unpaywall: 10.1007/978-981-97-1552-7_9
Source Identifiers
ISSN: 2190-3018
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