Publicações

AuthID
P-014-2D1

Author(s)

Mendes, VL

Tipo de Documento

Article

Year published

2014

Publicado

in Revista Brasileira de Marketing

Volume: 13, Número: 1, Páginas: 60-74

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Google Scholar^®

Publication Identifiers

DOI: 10.5585/remark.v13i1.2526

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