Equivalence of Survey Data: Relevance for International Marketing

AuthID
P-016-2YB
3
Author(s)
van Herk, H
·
Poortinga, YH
·
1
Editor(es)
Lee,N
Tipo de Documento
Article
Year published
2005
Publicado
in European Journal of Marketing, ISSN: 0309-0566
Volume: 39, Número: 3/4, Páginas: 351-364
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ISSN: 0309-0566
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