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AuthID
P-004-J5A

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Tipo de Documento

Article

Year published

2006

Publicado

in INDUSTRIAL MARKETING MANAGEMENT, ISSN: 0019-8501

Volume: 35, Número: 6, Páginas: 774-789 (16)

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Publication Identifiers

DOI: 10.1016/j.indmarman.2005.03.011

SCOPUS: 2-s2.0-33745642522

Wos: WOS:000239033100012

Source Identifiers

ISSN: 0019-8501

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