Using Customer Lifetime Value and Neural Networks to Improve the Prediction of Bank Deposit Subscription in Telemarketing Campaigns

AuthID
 P-00A-479
3
Author(s)
Moro, S
·
Tipo de Documento
Article
Year published
2015
Publicado
in NEURAL COMPUTING & APPLICATIONS, ISSN: 0941-0643
Volume: 26, Número: 1, Páginas: 131-139 (9)
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Publication Identifiers
SCOPUS: 2-s2.0-84921918758
Wos: WOS:000347408400011
Source Identifiers
ISSN: 0941-0643
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