Product Involvement, Price Perceptions, and Brand Loyalty

AuthID
P-00G-EKX
2
Author(s)
Tipo de Documento
Article
Year published
2015
Publicado
in JOURNAL OF PRODUCT AND BRAND MANAGEMENT, ISSN: 1061-0421
Volume: 24, Número: 4, Páginas: 349-364 (16)
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-84937423635
Wos: WOS:000359438200004
Source Identifiers
ISSN: 1061-0421
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