Brand Self-Distance Vs Brand-Self Approach: Multiple Relationships Between Consumers and Brands

AuthID
P-00K-57Q
2
Author(s)
Lopes, R
Tipo de Documento
Book Chapter
Year published
2015
Publicado
in Advances in Psychology Research
Volume: 106, Páginas: 65-85
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-84956806916
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