Predicting Partial Customer Churn Using Markov for Discrimination for Modeling First Purchase Sequences

AuthID
 P-002-2WP
4
Author(s)
Van den Poel, D
·
Tipo de Documento
Article
Year published
2012
Publicado
in ADVANCES IN DATA ANALYSIS AND CLASSIFICATION, ISSN: 1862-5347
Volume: 6, Número: 4, Páginas: 337-353 (17)
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Publication Identifiers
SCOPUS: 2-s2.0-84870472711
Wos: WOS:000311667600007
Source Identifiers
ISSN: 1862-5347
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