Users' Brand Page Participation: A New Construct to Measure Participation on Social Networking Sites

AuthID
P-00S-BKX
3
Author(s)
Tipo de Documento
Article
Year published
2020
Publicado
in International Journal of Internet Marketing and Advertising, ISSN: 1477-5212
Volume: 14, Número: 2, Páginas: 135-151
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Publication Identifiers
SCOPUS: 2-s2.0-85086787665
Source Identifiers
ISSN: 1477-5212
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