A New Customer Brand Engagement Framework in Social Media: The Case of Beauti Portugal Sem Healthcare

AuthID
P-00T-6YM
Tipo de Documento
Book Chapter
Year published
2021
Publicado
in New Techniques for Brand Management in the Healthcare Sector, ISSN: 2327-5502
Páginas: 161-183
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-85128126500
Source Identifiers
ISSN: 2327-5502
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