New Luxury Vs. Old Luxury: What Is the Definition of Luxury Brand?

AuthID
 P-00W-DHX
2
Author(s)
Tipo de Documento
Book Chapter
Year published
2020
Publicado
in Building Consumer-Brand Relationship in Luxury Brand Management, ISSN: 2327-5502
Páginas: 45-63 (18)
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Scopus®
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Publication Identifiers
SCOPUS: 2-s2.0-85127992897
Source Identifiers
ISSN: 2327-5502
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