Paula Cristina Lopes Rodrigues


AuthID: R-000-E57

Confirmed Publications: 84



71
TITLE: Consumer's love for functional brands: the Aspirin case
AUTHORS: Ana Pinto Borges ; Claudia Cardoso; Paula Rodrigues ;
PUBLISHED: 2016, SOURCE: INTERNATIONAL JOURNAL OF PHARMACEUTICAL AND HEALTHCARE MARKETING, VOLUME: 10, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 6
IN MY: ORCID | CIÊNCIAVITAE
72
TITLE: Customer satisfaction and expenditure behaviour in musical festivals: The optimus primavera sound case study
AUTHORS: Ana Pinto Borges ; Paula Rodrigues ; Alvaro Matias ;
PUBLISHED: 2016, SOURCE: 55th Congress of the European-Regional-Science-Association in TOURISM ECONOMICS, VOLUME: 22, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 18
IN MY: ORCID | CIÊNCIAVITAE
73
TITLE: Gender Differences in the Perception of the Importance of Transfer and Knowledge Management Systems
AUTHORS: Paula Rodrigues ; Isabel Torres ; Adelia Monarca; Miguel Guerreiro ; Daniel Barradas;
PUBLISHED: 2016, SOURCE: 17th European Conference on Knowledge Management (ECKM) in PROCEEDINGS OF THE 17TH EUROPEAN CONFERENCE ON KNOWLEDGE MANAGEMENT, VOLUME: 2016-January
INDEXED IN: Scopus WOS
IN MY: ORCID | CIÊNCIAVITAE
74
TITLE: Individual cultural values and consumer's choice of national brands
AUTHORS: Rodrigues, PCL ;
PUBLISHED: 2016, SOURCE: Global Business and Economics Review, VOLUME: 18, ISSUE: 6
INDEXED IN: Scopus CrossRef
IN MY: ORCID | CIÊNCIAVITAE
75
TITLE: Perceptual and behavioural dimensions: measuring brand equity consumer based
AUTHORS: Paula Rodrigues ; Francisco Vitorino Martins ;
PUBLISHED: 2016, SOURCE: JOURNAL OF FASHION MARKETING AND MANAGEMENT, VOLUME: 20, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 10
IN MY: ORCID | CIÊNCIAVITAE
76
TITLE: CONSUMER BEHAVIOR: HOW THE "BRAND LOVE" AFFECTS YOU
AUTHORS: Rodrigues, P ; Reis, R; Cantista, I;
PUBLISHED: 2015, SOURCE: Academy of Marketing Science in IDEAS IN MARKETING: FINDING THE NEW AND POLISHING THE OLD
INDEXED IN: WOS CrossRef: 2
IN MY: ORCID
77
TITLE: Corporate social responsibility and its impact in consumer decision-making
AUTHORS: Paula Rodrigues ; Ana Pinto Borges ;
PUBLISHED: 2015, SOURCE: SOCIAL RESPONSIBILITY JOURNAL, VOLUME: 11, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 27
IN MY: ORCID | CIÊNCIAVITAE
78
TITLE: SOCIAL RESPONSIBILITY IN HIGHER EDUCATION: STUDENTS' PERCEPTIONS
AUTHORS: Reis, R; Rodrigues, P ; von Schwedler, M; de Oliveira, ER ;
PUBLISHED: 2015, SOURCE: Academy of Marketing Science in IDEAS IN MARKETING: FINDING THE NEW AND POLISHING THE OLD
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
79
TITLE: Brand equity da marca Ana Sousa
AUTHORS: Isabel M O Novais; Paula C L 1 Rodrigues ;
PUBLISHED: 2014
INDEXED IN: Handle
80
TITLE: The Importance of Knowledge Management in the Succession Process of Family Businesses
AUTHORS: Rodrigues, P ; Borges, AP ; Aleixo, A;
PUBLISHED: 2014, SOURCE: 15th European Conference on Knowledge Management (ECKM) in PROCEEDINGS OF THE 15TH EUROPEAN CONFERENCE ON KNOWLEDGE MANAGEMENT (ECKM 2014), VOLS 1-3, VOLUME: 2
INDEXED IN: Scopus WOS
IN MY: ORCID | CIÊNCIAVITAE
Page 8 of 9. Total results: 84.

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