Catherine da Silveira


AuthID: R-00F-Z6X

Publications Awaiting Confirmation

1
TITLE: Reconceptualizing brand identity in a dynamic environment  Full Text
AUTHORS: Catherine da Silveira; Carmen Lages ; Claudia Simoes ;
PUBLISHED: 2013, SOURCE: JOURNAL OF BUSINESS RESEARCH, VOLUME: 66, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef

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