Manuel José Serra da Fonseca


AuthID: R-001-SDS

Publicações Confirmadas: 44



1
TÍTULO: Analyzing Sao Paulo's Place Branding Positioning in Promotional Videos (2017-2019)
AUTORES: Andrade, Jose Gabriel; Sampaio, Adriano; Garcia, Jorge Esparteiro ; Cairrao, Alvaro; da Fonseca, Manuel Jose Serra ;
PUBLICAÇÃO: 2024, FONTE: 12th World Conference on Information Systems and Technologies (WorldCIST) in GOOD PRACTICES AND NEW PERSPECTIVES IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 6, WORLDCIST 2024, VOLUME: 990
INDEXADO EM: Scopus WOS CrossRef
NO MEU: ORCID
2
TÍTULO: ESG in Advertising Narratives: Case Analysis of Golden Lion Winning Campaigns at Cannes 2022
AUTORES: de Araujo, Daniel Ladeira; Garcia, Jorge Esparteiro ; Serra da Fonseca, Manuel Jose ; Andrade, Jose Gabriel;
PUBLICAÇÃO: 2024, FONTE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXADO EM: Scopus WOS DBLP CrossRef
NO MEU: ORCID
3
TÍTULO: Fundamentals of a Digital Marketing Plan for a Tourism Infrastructure in Alentejo
AUTORES: Popova, Mariia; Serra da Fonseca, Manuel Jose ; Garcia, Jorge Esparteiro ; Andrade, Jose Gabriel;
PUBLICAÇÃO: 2024, FONTE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXADO EM: Scopus WOS DBLP CrossRef: 1
NO MEU: ORCID
4
TÍTULO: Integrating Online and Offline Distribution Strategies - A Portuguese Case Study
AUTORES: Santos, Ana; Garcia, Jorge Esparteiro ; Oliveira, Lia Coelho ; de Araujo, Daniel Ladeira; Serra da Fonseca, Manuel Jose ;
PUBLICAÇÃO: 2024, FONTE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXADO EM: Scopus WOS DBLP CrossRef
NO MEU: ORCID
5
TÍTULO: Marketing Plan for an Online Business: A Case Study
AUTORES: Souza, Yuri; Fonseca, Manuel Jose ; Cardim, Sofia;
PUBLICAÇÃO: 2024, FONTE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXADO EM: Scopus WOS CrossRef
NO MEU: ORCID
6
TÍTULO: Municipal communication, governance, and the role of the local community: A case study in Guimarães (Portugal). A Case Study in Guimarães (Portugal)
AUTORES: Diana Salgado Pereira; Manuel José Serra da Fonseca ; Bruno Barbosa Sousa;
PUBLICAÇÃO: 2024, FONTE: Global Trends in Governance and Policy Paradigms
INDEXADO EM: Scopus CrossRef
NO MEU: ORCID
7
TÍTULO: Relational marketing applied to the banking sector in Portuguese context
AUTORES: Cátia Rodrigues; Bruno Barbosa Sousa; Alexandrino Ribeiro; Manuel José Fonseca ;
PUBLICAÇÃO: 2024, FONTE: Future of Customer Engagement Through Marketing Intelligence
INDEXADO EM: Scopus CrossRef
NO MEU: ORCID
8
TÍTULO: The City Makes Its Mark in a Review on Digital Communication and Citizenship
AUTORES: Andrade, Jose Gabriel; Sampaio, Adriano; Garcia, Jorge Esparteiro ; Fonseca, Manuel Jose ;
PUBLICAÇÃO: 2024, FONTE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXADO EM: Scopus WOS DBLP CrossRef
NO MEU: ORCID
9
TÍTULO: The Construction of the Brand Narrative Through the Creation of Corporate Museums
AUTORES: Stenzel, Paulo; Tavares, Victor; Sousa, Bruno Barbosa; Fonseca, Manuel Jose ;
PUBLICAÇÃO: 2024, FONTE: International Conference on Tourism, Technology and Systems (ICOTTS) in ADVANCES IN TOURISM, TECHNOLOGY AND SYSTEMS, VOL 1, ICOTTS 2023, VOLUME: 383
INDEXADO EM: Scopus WOS CrossRef
NO MEU: ORCID
10
TÍTULO: The Impact of Process Automation on Employee Performance
AUTORES: Luz, Maria Joao; da Fonseca, Manuel Jose Serra ; Garcia, Jorge Esparteiro ; Andrade, Jose Gabriel;
PUBLICAÇÃO: 2024, FONTE: 12th World Conference on Information Systems and Technologies (WorldCIST) in GOOD PRACTICES AND NEW PERSPECTIVES IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 6, WORLDCIST 2024, VOLUME: 990
INDEXADO EM: Scopus WOS CrossRef
NO MEU: ORCID
Página 1 de 5. Total de resultados: 44.

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