Brand Addiction's Mediation of Brand Love and Loyalty's Effect on Compulsive Buying: the Case of Human Brands

AuthID
 P-00Z-M3N
4
Author(s)
Junaid, M
·
Borges, AP
Tipo de Documento
Article in Press
Year published
2023
Publicado
in JOURNAL OF BRAND MANAGEMENT, ISSN: 1350-231X
Indexing
Wos®
Scopus®
Crossref®1
Unpaywall®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85180431716
Unpaywall: 10.1057/s41262-023-00346-5
Wos: WOS:001129580400001
Source Identifiers
ISSN: 1350-231X
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