The Role of Sociodemographic Characteristics on the Journey from Brand Experience to Brand Love and Loyalty—Porto

AuthID
P-010-40E
7
Author(s)
Santos, B
·
Carvalho, M
·
Emer, P
·
Borges, AP
·
Vieira, B
·
Vieira, E
4
Editor(es)
Carvalho,J;Abreu,A;Liberato,D;Rebolledo,J
Tipo de Documento
Proceedings Paper
Year published
2024
Publicado
in Smart Innovation, Systems and Technologies, ISSN: 2190-3018
Volume: 384, Páginas: 385-394 (9)
Conference
International Conference on Tourism, Technology and Systems, Icotts 2023, Date: 2 November 2023 through 4 November 2023, Location: Bacalar
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-85189615644
Unpaywall: 10.1007/978-981-99-9758-9_30
Source Identifiers
ISSN: 2190-3018
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