Communication Tools in the Customer's Journey

AuthID
P-015-2FC
3
Author(s)
Ferreira, MM
·
Pereira, HG
Tipo de Documento
Book Chapter
Year published
2020
Publicado
in Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry, ISSN: 2327-5502
Páginas: 288-316
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Publication Identifiers
Source Identifiers
ISSN: 2327-5502
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