The Blind Spot of Relationships in Consumer Markets: The Consumer Proneness to Engage in Relationships

AuthID
 P-009-QFN
2
Author(s)
Tipo de Documento
Article
Year published
2008
Publicado
in Journal of Marketing Management, ISSN: 0267-257X
Volume: 24, Número: 1-2, Páginas: 153-168
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Scopus®
Crossref®20
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Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-70349666486
Source Identifiers
ISSN: 0267-257X
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