Cause-Related Marketing in the Digital Era: How Enterprises Can Deal with International Campaigns in Individualist Versus Collectivist Countries

AuthID
 P-00S-X7K
2
Author(s)
Guerreiro, J
·
Tipo de Documento
Article in Press
Year published
2020
Publicado
in VOLUNTAS, ISSN: 0957-8765
Volume: 31, Número: 6, Páginas: 1330-1342 (13)
Indexing
Wos®
Scopus®
Crossref®6
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85092449358
Wos: WOS:000578104700001
Source Identifiers
ISSN: 0957-8765
Export Publication Metadata
Lista Marked
 Adicionar à lista Marked
Info
At this moment we don't have any links to full text documens.

Um espaço para investigadores e suas Instituições

Links Úteis

Ajuda

© 2024 CRACS & Inesc TEC - All Rights Reserved Política de Privacidade | Terms of Service