1
TITLE: Human(oid): Virtual social media influencers. Virtual Social Media Influencers
AUTHORS: Paula Rodrigues ; Ana Sousa ; Ana Pinto Borges ; Ana Brochado; Isabel Barbosa ;
PUBLISHED: 2023, SOURCE: Influencer Marketing Applications Within the Metaverse
INDEXED IN: Scopus CrossRef
IN MY: ORCID
2
TITLE: Influence of COVID-19 on online shopping behaviour, leisure and socialisation
AUTHORS: Borges, Ana Pinto ; Vieira, Elvira; Rodrigues, Paula ; Sousa, Ana ;
PUBLISHED: 2023, SOURCE: MANAGEMENT RESEARCH-THE JOURNAL OF THE IBEROAMERICAN ACADEMY OF MANAGEMENT
INDEXED IN: Scopus WOS CrossRef: 2
IN MY: ORCID
3
TITLE: The importance of cultural heritage in the promotion of a nation's brand
AUTHORS: Ana Sousa ; Paula Rodrigues ;
PUBLISHED: 2023, SOURCE: Global Developments in Nation Branding and Promotion: Theoretical and Practical Approaches
INDEXED IN: Scopus CrossRef
IN MY: ORCID
4
TITLE: A citation and co-citation bibliometric analysis of omnichannel marketing research  Full Text
AUTHORS: Lopes, JM ; Sousa, A ; Calcada, E; Oliveira, J;
PUBLISHED: 2022, SOURCE: MANAGEMENT REVIEW QUARTERLY, VOLUME: 72, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 12
IN MY: ORCID
5
TITLE: Authenticity as an antecedent of brand image in a positive emotional consumer relationship: the case of craft beer brands
AUTHORS: Rodrigues, P ; Borges, AP ; de Sousa, ADFA ;
PUBLISHED: 2022, SOURCE: EUROMED JOURNAL OF BUSINESS, VOLUME: 17, ISSUE: 4
INDEXED IN: WOS CrossRef: 9 Unpaywall
IN MY: ORCID
6
TITLE: Complexity of Individual Choice Between the Public and Private Healthcare Sectors
AUTHORS: Paula Rodrigues ; Ana Sousa ; Bruno Ferreira; Ana Pinto Borges ; Carlos Martins;
PUBLISHED: 2022, SOURCE: Advances in Healthcare Information Systems and Administration
INDEXED IN: CrossRef Unpaywall
IN MY: ORCID
7
TITLE: Cryptocurrency adoption: a systematic literature review and bibliometric analysis
AUTHORS: Sousa, Ana ; Calcada, Eva; Rodrigues, Paula ; Borges, Ana Pinto ;
PUBLISHED: 2022, SOURCE: EUROMED JOURNAL OF BUSINESS, VOLUME: 17, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 20
IN MY: ORCID
8
TITLE: Cultural heritage and nation branding - multi stakeholder perspectives from Portugal  Full Text
AUTHORS: Nobre, H; Sousa, A ;
PUBLISHED: 2022, SOURCE: JOURNAL OF TOURISM AND CULTURAL CHANGE, VOLUME: 20, ISSUE: 5
INDEXED IN: Scopus WOS CrossRef: 3
IN MY: ORCID
9
TITLE: Exploring masstige brands' antecedents and outcomes  Full Text
AUTHORS: Rodrigues, Paula ; Sousa, Ana ; Fetscherin, Marc; Borges, Ana Pinto ;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF CONSUMER STUDIES
INDEXED IN: Scopus WOS CrossRef: 14 Unpaywall
IN MY: ORCID
10
TITLE: Generation Y and Brand Love: Understanding the Effects of Individual Cultural Values and Religious Commitment
AUTHORS: Rodrigues, Paula ; Sousa, Ana ; Torres, Isabel;
PUBLISHED: 2022, SOURCE: JOURNAL OF CREATIVE COMMUNICATIONS
INDEXED IN: WOS CrossRef: 3 Unpaywall
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