Amélia Maria Pinto da Cunha Brandão


AuthID: R-001-EX4

Confirmed Publications: 70



31
32
TITLE: Antecedents and consequences of brand hate: empirical evidence from the telecommunication industry
AUTHORS: Pinto, O; Amélia Brandão ;
PUBLISHED: 2021, SOURCE: EUROPEAN JOURNAL OF MANAGEMENT AND BUSINESS ECONOMICS, VOLUME: 30, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef: 27
IN MY: ORCID | CIÊNCIAVITAE
33
TITLE: Artist jewelry designer entrepreneurship: does it only glitter or is it also gold?
AUTHORS: Amélia Brandão ; Ramos, S; Gadekar, M;
PUBLISHED: 2021, SOURCE: JOURNAL OF RESEARCH IN MARKETING AND ENTREPRENEURSHIP, VOLUME: 23, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef: 2
IN MY: ORCID | CIÊNCIAVITAE
34
35
TITLE: Extending the theory of planned behaviour to understand the effects of barriers towards sustainable fashion consumption
AUTHORS: Amélia Brandão ; da Costa, AG;
PUBLISHED: 2021, SOURCE: EUROPEAN BUSINESS REVIEW, VOLUME: 33, ISSUE: 5
INDEXED IN: Scopus WOS CrossRef: 59
IN MY: ORCID | CIÊNCIAVITAE
36
TITLE: I can't stop hating you: an anti-brand-community perspective on apple brand hate
AUTHORS: Rodrigues, C; Amélia Brandão ; Rodrigues, P ;
PUBLISHED: 2021, SOURCE: JOURNAL OF PRODUCT AND BRAND MANAGEMENT, VOLUME: 30, ISSUE: 8
INDEXED IN: Scopus WOS CrossRef: 58
IN MY: ORCID | CIÊNCIAVITAE
37
TITLE: Measuring the effects of retail brand experiences and brand love on word of mouth: a cross-country study of IKEA brand  Full Text
AUTHORS: Rodrigues, C; Amélia Brandão ;
PUBLISHED: 2021, SOURCE: INTERNATIONAL REVIEW OF RETAIL DISTRIBUTION AND CONSUMER RESEARCH, VOLUME: 31, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef: 25
IN MY: ORCID | CIÊNCIAVITAE
38
TITLE: The implementation of lean in emergency hospital screening during the COVID-19 pandemic
AUTHORS: Inês Veiga Pereira; Patricia Oliveira Faria; Amélia Brandão ;
PUBLISHED: 2021, SOURCE: Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector
INDEXED IN: Scopus CrossRef Unpaywall
IN MY: ORCID | CIÊNCIAVITAE
39
TITLE: Understanding the importance of eWOM on Higher Education Institutions' brand equity  Full Text
AUTHORS: Carvalho, L; Amélia Brandão ; Pinto, LH ;
PUBLISHED: 2021, SOURCE: JOURNAL OF MARKETING FOR HIGHER EDUCATION, VOLUME: 31, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef: 29
IN MY: ORCID | CIÊNCIAVITAE
40
TITLE: A dynamic approach to brand portfolio audit and brand architecture strategy
AUTHORS: Amélia Brandão ; Jose Carlos C Sousa; Clarinda Rodrigues;
PUBLISHED: 2020, SOURCE: EUROPEAN BUSINESS REVIEW, VOLUME: 32, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef: 10
IN MY: ORCID | CIÊNCIAVITAE
Page 4 of 7. Total results: 70.

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