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Manuel José Serra da Fonseca
AuthID:
R-001-SDS
Publications
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Proceedings Paper (19)
Article (12)
Book Chapter (12)
Article in Press (1)
Year Start - End:
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2022
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Results:
10
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Confirmed Publications: 44
21
TITLE:
Gamification Strategies for Social Media
AUTHORS:
Jorge Esparteiro Garcia
; Pedro Rodrigues;
Jorge Simões
;
Manuel José Serra da Fonseca
;
PUBLISHED:
2022
,
SOURCE:
Advances in Marketing, Customer Relationship Management, and E-Services - Implementing Automation Initiatives in Companies to Create Better-Connected Experiences
INDEXED IN:
CrossRef
:
2
IN MY:
ORCID
|
CIÊNCIAVITAE
22
TITLE:
Health Communication on Social Media. Perceptions and Influences
AUTHORS:
Paulo Ribeiro Cardoso
;
Manuel José Fonseca
;
PUBLISHED:
2022
,
SOURCE:
Navigating Digital Communication and Challenges for Organizations - Advances in E-Business Research
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
23
TITLE:
Impact of Corporate Social Responsibility (CSR) Activities of Sports Clubs in Portugal on Brand Attitude and Electronic Word-of-Mouth Intention
AUTHORS:
Tavares, Joana;
Garcia, Jorge Esparteiro
;
Fonseca, Manuel
;
Teixeira, Andreia
;
PUBLISHED:
2022
,
SOURCE:
World Conference on Information Systems and Technologies (WorldCIST)
in
INFORMATION SYSTEMS AND TECHNOLOGIES, WORLDCIST 2022, VOL 3,
VOLUME:
470
INDEXED IN:
Scopus
WOS
DBLP
CrossRef
:
1
IN MY:
ORCID
|
CIÊNCIAVITAE
24
TITLE:
IS GREENWASHING A COMMON PRACTICE IN ENERGY MARKET?
AUTHORS:
Alves, Wellington
;
Garcia, Jorge Esparteiro
;
Fonseca, Manuel Jose
;
Ferreira, Paula
;
PUBLISHED:
2022
,
SOURCE:
5th International Conference on Energy and Environment - bringing together Economics and Engineering (ICEE)
in
TECHNOLOGIES, MARKETS AND POLICIES: BRINGING TOGETHER ECONOMICS AND ENGINEERING
INDEXED IN:
WOS
IN MY:
ORCID
|
CIÊNCIAVITAE
25
TITLE:
OUTDOOR TOURISM DEMAND SEGMENTATION: A CASE STUDY FROM NORTH OF PORTUGAL
AUTHORS:
Elaine Scalabrini; Alexandra Correia; Alcina Nunes; Cláudia Veloso; Elvira Vieira;
Ferreira, F. A.
; Goretti Silva;
Manuel Fonseca
; Paulo Carrança; Sónia Santos; Paula Odete Fernandes;
PUBLISHED:
2022
,
SOURCE:
Geojournal of Tourism and Geosites,
VOLUME:
44,
ISSUE:
4
INDEXED IN:
Scopus
CrossRef
Handle
26
TITLE:
Search Engine Optimization (SEO) for a Company Website: A Case Study
AUTHORS:
Garcia, Jorge Esparteiro
; Lima, Rui;
Serra da Fonseca, Manuel Jose
;
PUBLISHED:
2022
,
SOURCE:
World Conference on Information Systems and Technologies (WorldCIST)
in
INFORMATION SYSTEMS AND TECHNOLOGIES, WORLDCIST 2022, VOL 3,
VOLUME:
470
INDEXED IN:
Scopus
WOS
DBLP
CrossRef
Handle
27
TITLE:
The Perceived Effects of Events on Tourism: The Case of the Festivities of the Romaria de Nossa Senhora d'Agonia, Viana do Castelo, Northwest of Portugal
AUTHORS:
Correia, A., I
; Sousa, B.;
Fonseca, M. J.
;
Silva, R.
;
PUBLISHED:
2022
,
SOURCE:
International Conference on Tourism, Technology and Systems (ICOTTS)
in
ADVANCES IN TOURISM, TECHNOLOGY AND SYSTEMS, VOL 2,
VOLUME:
284
INDEXED IN:
Scopus
WOS
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
28
TITLE:
The Use of CRM in Marketing and Communication Strategies in Portuguese Non-Profit Organizations
AUTHORS:
Maria Inês Magalhães Rodrigues;
Manuel José Serra da Fonseca
;
Jorge Esparteiro Garcia
;
PUBLISHED:
2022
,
SOURCE:
Navigating Digital Communication and Challenges for Organizations - Advances in E-Business Research
INDEXED IN:
CrossRef
Handle
29
TITLE:
A Methodology for the Identification and Assessment of the Conditions for the Practice of Outdoor and Sport Tourism-Related Activities: The Case of Northern Portugal
AUTHORS:
Silva, G; Correia, A; Rachao, S; Nunes, A; Vieira, E; Santos, S; Soares, L;
Fonseca, M
;
Ferreira, F. A.
; Veloso, CM; Carranca, P; Fernandes, PO;
PUBLISHED:
2021
,
SOURCE:
SUSTAINABILITY,
VOLUME:
13,
ISSUE:
13
INDEXED IN:
Scopus
WOS
CrossRef
Handle
30
TITLE:
Data Analysis in Content Marketing Strategies
AUTHORS:
Costa, Carla Regina;
Garcia, Jorge Esparteiro
;
Serra da Fonseca, Manuel Jose
;
Teixeira, Andreia
;
PUBLISHED:
2021
,
SOURCE:
16th Iberian Conference on Information Systems and Technologies (CISTI)
in
PROCEEDINGS OF 2021 16TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI'2021)
INDEXED IN:
Scopus
WOS
CrossRef
:
3
IN MY:
ORCID
|
CIÊNCIAVITAE
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