1
TITLE: Artificial Intelligence Technologies
AUTHORS: Ana Isabel Torres ; Gabriela Beirão ;
PUBLISHED: 2024, SOURCE: Advances in Finance, Accounting, and Economics
INDEXED IN: Unpaywall
3
TITLE: Return on AI. Mapping and Exploring ROI (In)Tangible Measures
AUTHORS: Ana Isabel Torres ; Darkio Lourenço Siqueira Paulo; José Duarte Santos; Paulo Botelho Pires;
PUBLISHED: 2024, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Leveraging AI for Effective Digital Relationship Marketing
INDEXED IN: CrossRef
IN MY: ORCID
4
TITLE: Analyzing Driving Factors of User-Generated Content on YouTube and Its Influence on Consumers Perceived Value
AUTHORS: Torres, A; Pilar, P; Santos, JD; Pereira, IV ; Pires, PB ;
PUBLISHED: 2023, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2022 in Smart Innovation, Systems and Technologies, VOLUME: 337 SIST
INDEXED IN: Scopus CrossRef
IN MY: ORCID
5
TITLE: Confronting security and privacy challenges in digital marketing
AUTHORS: Paulo Botelho Pires ; José Duarte Santos; Inês Veiga Pereira; Ana Isabel Torres ;
PUBLISHED: 2023, SOURCE: Confronting Security and Privacy Challenges in Digital Marketing
INDEXED IN: Scopus CrossRef Openlibrary
IN MY: ORCID
6
TITLE: How Startups and Entrepreneurs Survived in Times of Pandemic Crisis: Implications and Challenges for Managing Uncertainty
AUTHORS: Eleonora Silva; Gabriela Beirão ; Ana Torres ;
PUBLISHED: 2023, SOURCE: Journal of Small Business Strategy, VOLUME: 33, ISSUE: 1
INDEXED IN: Scopus CrossRef
IN MY: ORCID
7
TITLE: Online Shopping Experience on Satisfaction and Loyalty on Luxury Brand Websites
AUTHORS: Oliveira, R; Pereira, IV; Santos, JD; Torres, A ; Pires, PB ;
PUBLISHED: 2023, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2022 in Smart Innovation, Systems and Technologies, VOLUME: 337 SIST
INDEXED IN: Scopus CrossRef
IN MY: ORCID
8
TITLE: Rating and perceived helpfulness in a bipartite network of online product reviews  Full Text
AUTHORS: Campos, Pedro ; Pinto, Eva; Torres, Ana ;
PUBLISHED: 2023, SOURCE: ELECTRONIC COMMERCE RESEARCH
INDEXED IN: Scopus WOS CrossRef: 3
IN MY: ORCID
10
TITLE: Assessing customer interactions with chatbots in online shopping experiences: An empirical study. An Empirical Study
AUTHORS: Torres, AI ; Delgado, CJM ;
PUBLISHED: 2022, SOURCE: Promoting Organizational Performance Through 5G and Agile Marketing
INDEXED IN: Scopus CrossRef: 1
IN MY: ORCID
Page 1 of 3. Total results: 22.