1
TITLE: Cape Verde: Islands of Vulnerability or Resilience? A Transition from a MIRAB Model into a TOURAB One?
AUTHORS: Eduardo Moraes Sarmento; Ana Lorga da Silva;
PUBLISHED: 2024, SOURCE: Tourism and Hospitality, VOLUME: 5, ISSUE: 1
INDEXED IN: Scopus CrossRef
IN MY: ORCID
2
TITLE: Human branding: from attachment strength to loyalty  Full Text
AUTHORS: Sandra Maria Correia Loureiro; Eduardo Moraes Sarmento; Francisco Vinagre; Mónica Ferreira;
PUBLISHED: 2023, SOURCE: Journal of Marketing Communications
INDEXED IN: Scopus CrossRef
IN MY: ORCID
3
TITLE: Achieving Brand Engagement and Brand Equity Through Co-creation Process
AUTHORS: Pereira, Teresa; Correia Loureiro, Sandra Maria; Sarmento, Eduardo Moraes;
PUBLISHED: 2022, SOURCE: JOURNAL OF CREATIVE COMMUNICATIONS, VOLUME: 17, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 4
IN MY: ORCID
4
TITLE: Exploring co-creation process in the wineries
AUTHORS: Eduardo Moraes Sarmento; Sandra Maria Correia Loureiro; Namércio Cunha;
PUBLISHED: 2022, SOURCE: Routledge Handbook of Wine Tourism
INDEXED IN: CrossRef
IN MY: ORCID
6
TITLE: Tourism and the Poverty Challenge. A Glance in Cape Verde
AUTHORS: Mariana Marques; Eduardo Moraes Sarmento;
PUBLISHED: 2021, SOURCE: Handbook of Research on the Role of Tourism in Achieving Sustainable Development Goals - Advances in Hospitality, Tourism, and the Services Industry
INDEXED IN: CrossRef
IN MY: ORCID
7
TITLE: Exploring the Determinants of Instagram as a Social Network for Online Consumer-Brand Relationship  Full Text
AUTHORS: Loureiro, SMC; Sarmento, EM;
PUBLISHED: 2019, SOURCE: Journal of Promotion Management, VOLUME: 25, ISSUE: 3
INDEXED IN: Scopus CrossRef: 29
IN MY: ORCID
8
TITLE: Fostering Online Relationships With Brands Through Websites and Social Media Brand Pages  Full Text
AUTHORS: Pinto, L; Loureiro, SMC; Rita, P; Sarmento, EM;
PUBLISHED: 2019, SOURCE: Journal of Promotion Management, VOLUME: 25, ISSUE: 3
INDEXED IN: Scopus CrossRef: 26
IN MY: ORCID
9
TITLE: Analysing Consumer-Brand Engagement Through Appreciative Listening on Social Network Platforms  Full Text
AUTHORS: Pina, LS; Loureiro, SMC; Rita, P; Sarmento, EM; Bilro, RG; Guerreiro, J;
PUBLISHED: 2019, SOURCE: Journal of Promotion Management, VOLUME: 25, ISSUE: 3
INDEXED IN: Scopus CrossRef: 31
IN MY: ORCID
10
TITLE: Place attachment and tourist engagement of major visitor attractions in Lisbon
AUTHORS: Loureiro, SMC; Sarmento, EM;
PUBLISHED: 2019, SOURCE: TOURISM AND HOSPITALITY RESEARCH, VOLUME: 19, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 46
IN MY: ORCID
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