Cristina Garc?A-Gumiel
AuthID: R-00K-HF3
1
TÃTULO: Measuring the Experiential Marketing Orientation Management of Shopping Centres
AUTORES: Mónica Gómez-Suárez ; María Jesús Yagüe; Cristina García-Gumiel;
PUBLICAÇÃO: 2019, FONTE: Advances in National Brand and Private Label Marketing - Springer Proceedings in Business and Economics
AUTORES: Mónica Gómez-Suárez ; María Jesús Yagüe; Cristina García-Gumiel;
PUBLICAÇÃO: 2019, FONTE: Advances in National Brand and Private Label Marketing - Springer Proceedings in Business and Economics
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TÃTULO: The Use of Sensorial Marketing in Stores. Attracting Clients through their Senses
AUTORES: Mónica Gómez Suárez ; Cristina García Gumiel;
PUBLICAÇÃO: 2014, FONTE: Handbook of Research on Retailer-Consumer Relationship Development - Advances in Marketing, Customer Relationship Management, and E-Services
AUTORES: Mónica Gómez Suárez ; Cristina García Gumiel;
PUBLICAÇÃO: 2014, FONTE: Handbook of Research on Retailer-Consumer Relationship Development - Advances in Marketing, Customer Relationship Management, and E-Services
INDEXADO EM: CrossRef
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